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Rutger Hauer GUINNESS-PURE GENIUS

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It was the 1980s Rutger Hauer Pure Genius campaign that really set Guinness free to become the iconic brand it is today. The campaign associated the drink with a more contemplative and cool customer, and brilliantly separated it from the lovable drink of the Toucan days. It has become so loved that even its most annoying trait, the fact that it remains bar-cloggingly slow to pour, is now seen as a good thing...

Category: People
Uploaded: May 23rd, 2006 @ 5:16 pm
Author: Gabriela1

Length: 01:39
Rating: Whole StarWhole StarWhole StarWhole StarHalf Star
Views: 42,888

Tags: beer commercial gabriela1 genius guinness hauer pure rutger

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